The use of the website softub.de of Whirlpool & Living GmbH is possible without any indication of personal data.
The processing of personal data, such as the name, address, e-mail address, or telephone number of a data subject shall always be in line with the country-specific data protection regulations (in particular the BDSG) applicable to the Whirlpool & Living GmbH.
In the following, we would like to inform you about the type, scope, and purpose of the personal data we collect, use, and process. Furthermore, data subjects are informed of their rights by means of this data protection declaration.
2. Name and address of the responsible entity
Whirlpool & Living GmbH
Tel.: +49 (0) 4202 - 51199-0
Fax: +49 (0) 4202 - 51199-22
Chief executive: Christian Barning
Data Privacy Officer:
Attorney Nicolas Reiser
Schwarzer Bär 4
The legal basis for this data processing is Art. 6 Section 1 lit. f DSGVO (legitimate interests of the responsible party).
Common browsers offer the setting option to not allow cookies. You can then set your browser so that you are informed about the setting of cookies and only allow cookies in individual cases, exclude the acceptance of cookies or activate the automatic deletion of cookies when closing the browser.
Note: It is not guaranteed that you will be able to access all the features of this website without restrictions if you make appropriate settings.
4. Collection of data and information when calling up this page (logfiles)
The website of Whirlpool & Living GmbH collects certain general data and information with each visit. This data is stored in the log files of our server. The following can be recorded
1. browser types and versions used,
2. the operating system used by the accessing system,
3. the website from which access is made,
4. the sub-websites which are visited via an accessing system on our Internet site,
5. the date and time of the visit,6. the IP address of the requesting computer,
7. the Internet service provider of the accessing system.
When using these general data and information, the Whirlpool & Living GmbH does not draw any conclusions about the data subject.
The legal basis for this data processing is Art. 6 para. 1 lit. f DSGVO (legitimate interests of the controller).
This information is needed for,
1. to display the contents of the website correctly,
2. to optimize the contents of the website as well as the advertising,
3. to ensure the permanent operability of the IT systems and the technology of the website, and
4. to provide law enforcement authorities with the information necessary to prosecute in the event of a cyberattack or other crime.
These reasons also constitute the legitimate interest for this data processing according to Art. 6 para. 1 lit. f DSGVO. Further legal basis for this data processing is Art. 6 sec. 1 lit. e DSGVO (public interest).
The anonymous data of the server log files are stored separately from any personal data provided by a data subject.
5. Google Analytics
Google will use this information on our behalf to evaluate the use of our online offer by users, to compile reports on the activities within this online offer and to provide us with other services related to the use of this online offer and Internet use. In doing so, pseudonymous usage profiles of the users can be created from the processed data.
We only use Google Analytics with IP anonymization activated. This means that the IP address of the user is shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. The IP address transmitted by the user's browser is not merged with other data from Google.
Users can prevent the storage of cookies by setting their browser software accordingly; users can also prevent the collection of the data generated by the cookie and related to their use of the online offer to Google as well as the processing of this data by Google by downloading and installing the browser plugin available under the following link:
For more information about Google's use of data for advertising purposes, settings and opt-out options, please visit the Google website: www.google.com/intl/de/policies/privacy/partners/ ("Data use by Google when you use our partners' websites or apps"),
www.google.com/policies/technologies/ads („Use of data for advertising purposes"),
www.google.de/settings/ads („Manage information that Google uses to serve ads to you"); and
www.google.com/ads/preferences/ („Determine which ads Google shows you").
The storage of Google Analytics cookies is based on Art. 6 (1) lit. f DSGVO. The website operator has a legitimate interest in the analysis of user behavior in order to optimize both its web offer and its advertising and thus also serves the financing and customer-oriented use, adaptation, and updating of the website.
We have concluded an order data processing contract with Google.
Our websites use the functions of Google Analytics Remarketing in conjunction with the cross-device functions of Google AdWords and Google DoubleClick. The provider is Google Inc. 1600 Amphitheatre Parkway Mountain View, CA 94043, USA.
This function makes it possible to link the advertising target groups created with Google Analytics Remarketing with the cross-device functions of Google AdWords and Google DoubleClick. In this way, interest-based, personalized advertising messages that have been adapted to you depending on your previous usage and surfing behavior on one end device (e.g. cell phone) can also be displayed on another of your end devices (e.g. tablet or PC).
If you have given your consent, Google will link your web and app browsing history with your Google account for this purpose. In this way, the same personalized advertising messages can be displayed on every device on which you log in with your Google account.
To support this feature, Google Analytics collects google-authenticated ID's of users that are temporarily linked to our Google Analytics data to define and create target groups for cross-device ad advertising.
However, no personal data is collected. When you click on an ad placed by Google, only a cookie for so-called conversion tracking is stored on your computer. This enables Google and its partner websites to place ads based on previous visits to our website or other websites on the Internet.
You can permanently object to cross-device remarketing/targeting by deactivating personalized advertising in your Google Account; follow this link: www.google.com/settings/ads/onweb/
7. GA Audiences
8. Contact option via the website
For easy contact, we provide a contact form (for catalog orders) and an email address on this page. If a data subject contacts us by e-mail or via the contact form, the following data must be entered in the input form and will be stored automatically after sending data:
- Email Address
- Name, surname
- Address (only for catalog orders)
- Phone number (optional, only for catalog orders)
The legal basis for the processing of data transmitted in the course of using the contact form or sending an e-mail is Art. 6 (1) lit. f DSGVO.
If the contact aims at the conclusion of a contract, the additional legal basis for the processing is Art. 6 (1) lit. b DSGVO.
The processing of personal data from the input mask serves us solely to process the contact or to send the requested catalog by the data subject.
During the sending process, the following data of the data subject are automatically stored:
- Date and time of registration
This data is used to prevent misuse of the contact form and to ensure the security of our information technology systems.
The legal basis for this data processing is Art. 6 para. 1 lit. f DSGVO (legitimate interests of the controller).
This personal data is not passed on to third parties.
9. Newsletter data
If the newsletter offered on our website is to be received, we will collect the following data from you:
- Email Address
- Name, surname
We use this data exclusively for sending the requested information and do not pass it on to third parties. You can revoke your consent to the storage of the data, the e-mail address, and their use for sending the newsletter at any time, for example via the "unsubscribe" link in the newsletter.
The legal basis for the processing of data after registration for the newsletter by the user is Art. 6 Sec. 1 lit. a DSGVO if the user has given his consent.
The legal basis for sending the newsletter as a result of the sale of goods or services is Section 7 (3) UWG.
Other personal data is collected during the registration process only to prevent misuse of the services or the e-mail address used.
For better individualization of the offers, we use the newsletter tracking service Cleverreach of the company CleverReach GmbH & Co. KG, Mühlenstr. 43, 26180 Rastede/Germany.
With the help of this service, we can track the use of the newsletters sent out and thus better individualize our offers. This includes, for example, determining whether and when the newsletters are opened or which links in the newsletter are clicked. The evaluations are used to recognize the reading habits of our users and to adapt our content to them or to send different content according to the interests of our users.
For these evaluations, both the newsletter recipients' data are stored on cleverreach's servers.
In the process, the following data is collected and transferred to the provider in addition to the above-mentioned data:
- IP Address
- Time of opening the newsletter.
We request your consent for the corresponding use of the data when you register. We have concluded an order processing agreement with the provider.
The legal basis for the processing of data after registration for the newsletter by the user is Art. 6 Sec. 1 lit. a DSGVO and our legitimate interest according to Art. 6 Sec. 1 lit. f DSGVO, if the user has given his consent. Our interest is the use of a user-friendly and secure newsletter system.
10. Website Hosting
This website is hosted by the company 1&1. All specified data is therefore collected on servers of this provider. However, the provider does not access the data.
Mit diesem Unternehmen haben wir einen Auftragsdatenverarbeitungsvertrag abgeschlossen
The legal basis for this data processing is Art. 6 Sec. 1 lit. f DSGVO (legitimate interests of the responsible party).
11. Delete personal data
The personal data of the data subject will only be stored for the period of time necessary to achieve the purpose of storage or as long as storage is provided for by law in accordance with Article 6 (1) sentence 1 lit. c DSGVO (e.g. in accordance with the German Commercial Code (HGB), German Criminal Code (StGB), or German Tax Code (AO)) or as long as the data subject has consented to further storage in accordance with Article 6 (1) sentence 1 lit. a DSGVO.
If the purpose of storage no longer applies or a legally prescribed storage period expires, the personal data will be blocked or deleted.
12. Data subject rights
a) Right to confirmation
Every data subject has the right to request information whether personal data concerning him or her are being processed.
b) Right of information (Art. 15 DSGVO)
Every data subject has the right to receive free information about the personal data stored about him and a copy of this information.
c) Right of rectification (Art. 16 DSGVO)
The data subject shall have the right to obtain from the controller the rectification without delay of inaccurate personal data concerning him or her.
d) Right to delete (Recht auf Vergessen werden) (Art. 17 DSGVO)
Any data subject shall have the right to obtain the erasure without delay of personal data concerning him or her, where one of the grounds referred to in law applies and insofar as the processing is not necessary.
e) Right to restriction of processing (Art. 18 DSGVO)
Any data subject shall have the right to request the restriction of processing if one of the grounds referred to by law applies.
f) Data portability right (Art. 20 DSGVO)
Every data subject shall have the right to obtain personal data concerning him or her which has been provided by him or her to a controller in a structured, commonly used and machine-readable format and to transmit such data to another controller without hindrance, provided that the processing is based on consent under Art. 6(1)(a) DSGVO or Art. 9 (2) (a) DSGVO or on a contract under Art. 6 (1) (b) DSGVO and the processing is carried out with the aid of automated procedures unless the processing is necessary for the performance of a task carried out in the public interest or the exercise of official authority vested in the controller.
Furthermore, when exercising his or her right to data portability under Article 20(1) of the GDPR, the data subject has the right to obtain that the personal data be transferred directly from one controller to another controller, to the extent that this is technically feasible and provided that this does not adversely affect the rights and freedoms of other individuals.
g) Right to revoke consent under data protection law (Art. 13 DSGVO)
Every data subject has the right to withdraw consent to the processing of personal data at any time if the processing is based on Art.6(1)(a) or Art.9(2)(a), without affecting the lawfulness of the processing carried out on the basis of the consent until the withdrawal.
h) Right of objection (Art. 21 DSGVO)
Every data subject shall have the right to object at any time, on grounds relating to his or her particular situation, to the processing of personal data concerning him or her which is carried out based on Article 6(1)(e) or (f) of the GDPR. This also applies to profiling based on these provisions.
If personal data are processed for direct marketing, the data subject shall have the right to object at any time to the processing of personal data concerning him or her for such marketing; this shall also apply to profiling insofar as it is related to such direct marketing.
13. Right of appeal to the competent supervisory authority
In the event of data protection violations, the data subject has a right to appeal to the competent supervisory authority. This is the state data protection commissioner(s) of the federal state in which our company is based. You can find a list of data protection officers here: www.bfdi.bund.de/DE/Infothek/Anschriften_Links/anschriften_links-node.html